THE GOLDEN STATE RULES
Mum founded
OPT AU NATUREL

If an ingredient passes Mother Nature’s test, it’s gotta be good for you, too.

No harsh ingredients
KEEP IT SIMPLE

If you need an advanced degree to understand what you’re slathering on your skin, put the jar down and back away.

Proven confidence booster
GO WITH THE FLOW

If you want to be your most authentic self, you’ll have to start working with your body (and we’ll help get you there).

Customer Reviews
4.9 Based on 13 Reviews
5 ★
92% 
12
4 ★
8% 
1
3 ★
0% 
0
2 ★
0% 
0
1 ★
0% 
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NB
11/01/2024
Natallie B.
United States United States

Gentle and Effective

31st State has been great for my son's skin! So many products have irritated his face, but the overnight clearing pads seem to be both gentle and effective. He loves the body wash too (and I love the smell).

GH
11/01/2024
Gina H.
United States United States

A product that feels like it's made with you mind

My son is loving the ease of using this skincare. It has been a challenge to get him to keep up with skincare in the past but these products are really approachable. It makes a difference to have a product that feels like it’s made with you in mind. The whole line smells amazing as well.

KE
17/07/2023
kylie E.
United Kingdom United Kingdom

Boys big fans

My boys are young at 11 & 9 but I want them to build a routine so it is second nature when they reach puberty. They love the smell of all the products. I love they come from a mum with boys. Researched to give them to best possible solutions.

LB
11/08/2022
Lisa B.
United Kingdom United Kingdom

My son's skin looks great and he smells great

My son is low maintenance (14 years old, I know you're surprised); but he easily follows this routine of washing his face with the foaming face wash followed by the clearing pads. He also used the 2 in one hand and body wash. He's off to boarding school and this regime will follow him there easily. His skin has improved dramatically since first use 2 months ago. Very happy customer.

LB
11/08/2022
Lisa B.
United Kingdom United Kingdom

My son's skin looks great and he smells great

My son is low maintenance (14 years old, I know you're surprised); but he easily follows this routine of washing his face with the foaming face wash followed by the clearing pads. He also used the 2 in one hand and body wash. He's off to boarding school and this regime will follow him there easily. His skin has improved dramatically since first use 2 months ago. Very happy customer.

TESTIMONIALS